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Horizon Europe · European Union

AI4Creatives Support Platform: embracing a fair AI revolution

Opens 13 May 2027

The EU's Horizon Europe programme expects to make 1 award of €4.5 million – €5 million, from a total budget of €5 million. Applications close on 23 Sep 2027 (EU calls usually close at 17:00 Brussels time). Organisations in EU member states and Horizon Europe associated countries such as Türkiye can usually take part; the topic conditions control.

Expected outcome

Projects should contribute to all of the following expected outcomes:

• The cultural and creative sectors and industries (CCSI) have access to a dedicated European virtual AI support platform. This hub will facilitate collaboration among a strong and open network of CCSI networks, professionals, researchers, AI tech companies, creative startups, ethical AI experts, rights management infrastructures, other industries with a shared interest in the field of AI for culture and creativity and a focus on research and innovation.

• The AI4Creatives Support Platform provides easy access to shared services, expertise, capacity building, training, and tools needed to design, develop and adopt AI solutions tailored to cultural and creative processes and needs, enhancing innovation and competitiveness.

• Filling a gap, the platform enables the development and sharing of AI applications that adhere to EU values, principles and regulations, implementing transparency, ethical standards, promoting cultural diversity, addressing biases, and ensuring equitable access to culture and creativity.

Scope

This topic addresses the pressing need to coordinate, support, disseminate and capitalise on relevant outcomes from Horizon Europe Cluster 2-funded projects aimed to equip CCSI to leverage the digital transformation, from other relevant Horizon Europe projects, and from initiatives exploring AI in relation to CCSI under other EU programmes, such as the AI Continent Action Plan, (including AI Factories, GenAI4EU, Apply AI and the envisaged AI strategy for cultural and creative sectors and industries), AI Innovation package, and others. The aim is maximising their impact and driving innovation and competitiveness.

AI offers significant opportunities for CCSI, but challenges persist, including skill gaps, limited interaction with technology partners, structural weaknesses of CCSI, mostly small and micro enterprises with weak bargaining power against big tech providers, and limited resources to train dedicated AI models. Other challenges relate to AI ethics, transparency and intellectual property rights, including copyright. By transcending siloed approaches and establishing synergies, CCSI can take advantage of economies of scale, harness AI's potential and drive innovation. The goal is establishing a permanent, networked reference point for CCSI through a virtual support platform that builds capacity and facilitates networking and collaboration among CCSI, stakeholders, researchers, technology developers, AI ethicists, and other industries and startups, with the overall aim to enable artists, cultural professionals, creative companies and cultural organisations to engage with AI, including dealing with biases and risks. The Support Platform is expected to enable the CCSI to access and utilize available custom-made tools, quality data, resources, knowledge, training, and AI applications aligned with their specific needs and with EU principles and regulations, thus easing the adoption of appropriate innovative ethical solutions and approaches tailored to the CCSI. Among the possible functions of the Support Platform should be:

Who can apply

A single organisation from an EU Member State or associated country can apply (Horizon Europe standard rule).

Applicant categories are a starting point. The official call decides eligibility.

Topics

Artificial intelligence, intelligent systems, multi agent systems Arts, Art history Business models Capacity building Copyrights Creativity management Cultural studies, cultural diversity Data and image processing Digitalisation/ICT and cultural heritage Ethics in research and innovation Experimentally-driven research and innovation Information science (social aspects) Innovation Management Assessment Innovation Management Consulting Knowledge and Technology transfer Knowledge transfer Knowledge translation Linked open data Media and socio-cultural communication Performing arts studies (Musicology, Theater science, Dramaturgy)

Timing

Single-stage call. Next deadline 2027-09-23. The portal states the exact cut-off time (EU calls usually close at 17:00 Brussels time).

How to apply

1. Read the full topic on the Funding & Tenders Portal: expected outcome, scope, type of action and the topic conditions, including any country restrictions.
2. Register each participating organisation in the Funding & Tenders Portal to get a PIC.
3. This topic is for a single applicant: no consortium is needed (check the topic conditions for who qualifies).
4. Prepare Part A (administrative forms and budget, completed in the portal) and Part B (the technical description on the official template for this type of action).
5. Submit in the portal before the cut-off time on the deadline day. Late submissions are not accepted.

From the call text

Who can apply

Not stated in the call text we hold — check the official page

Company stage

Not stated in the call text we hold — check the official page

Single applicant or consortium

Read the topic conditions on the EU Funding & Tenders Portal for eligible countries, consortium requirements, budget and the application route.

Where applicants must be based

Read the topic conditions on the EU Funding & Tenders Portal for eligible countries, consortium requirements, budget and the application route.

Where to apply

Read the topic conditions on the EU Funding & Tenders Portal for eligible countries, consortium requirements, budget and the application route.

Read the EU application guide

Where these facts come from

Official sources

Official call page

Facts on this page come from the funder’s official data, taken on 14 Nov 2026. The funder's own documents, including later amendments, always take precedence.

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